2025 State of Programmatic Report
TV & Digital Video Everywhere: Measuring Multi-Platform, Time-shifted Video...
Time spent online by the numbers
Comscore and Kantar Partner on Global Cross-Media Audience and Campaign Mea...
Earlier today, Comscore announced a strategic alliance with WPP’s data investment management division, Kantar. The alliance establishes a framework to bring the best of breed elements from the two com...
Solving the Multi-Platform Video Measurement Challenge
Half of Millennial Netflix Viewers Stream Video on Mobile
How to Avoid the Creep Factor with IoT Technology?
Last week Comscore attended the Digital Analytics Association (DAA) Seattle Symposium hosted at the Microsoft Conference Center in Seattle, WA. The event included frequently visited topics such as loc...
The U.S. Total Video Report
Captivating the Consumer in an Omni-Channel World: The State of Online Reta...
The Perils of Survey Data in Cross-Platform Measurement
Six Questions: Gian Fulgoni, Comscore
From TV to Total Video: How Integrated Video Planning Can Transition Advert...
5 Principles of Comscore Total Video
From TV to Total Video
Putting the Cross-Media Measurement Future into Focus: A Q&A with Manish Bh...
Putting the Digital Advertising Future into Focus: A Q&A with Anne Hunter
Social Media Monetization in a Mobile First World
Cross-Platform: A Reality Check
Brave New Digital World: From Content to Commerce