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1 in 5 UK Smartphone Users Searched for Retail Store Location

In the UK, the top retail/e-commerce activity performed on a smartphone was finding a store location, with 20.2 percent of smartphone owners using the service in August 2011. 15.3 percent of all smart...

Comscore Social Essentials Shows that “Craftsman Experience” Doubles Social...

One of the best things social media has done for marketing is to give it some creative energy again. Not since the 1999 Internet heyday have we seen brands innovate so many unique ways to generate aud...