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Convenience Leads as Top Reason for Purchasing on Smartphone

On-the-go convenience topped the list as the most popular reason for those consumers that made a purchase on their smartphone rather than online via a computer or in-person, with 63% of consumers sele...

Who Visits Personal Financial Management Sites?

As the use of personal financial management (PFM) sites such as Mint.com has grown, financial institutions have been trying to understand their customers’ use of these tools. A look into the demograph...