Comunicados de prensa

10 abr 2018

News-Press & Gazette Signs as First TV Station Group to Pilot “Local News Intelligence Service”

Comscore today announced that News-Press & Gazette Company (NPG) will be the pioneering TV station group to pilot Local News Intelligence, a new data analysis service launched in partnership...
Leer más

10 abr 2018

Comscore Enables Ad Verification Measurement via IAB Tech Lab Open Measurement SDK

Comscore today announced that with the launch of the IAB Tech Lab Open Measurement Software Development Kit (OM SDK), Comscore will enable its ad verification measurement for campaigns deliv...
Leer más

9 abr 2018

Comscore to Partner with Transform, Inc. on Local News Intelligence Service

Comscore today announced it has partnered with Transform, Inc. to launch Local News Intelligence, a data-driven analysis service which allows local TV stations to understand the factors that...
Leer más

29 mar 2018

Comscore Receives Renewed Certifications from TAG for its Efforts to Eliminate Piracy and Fraud

Comscore today announced the company received its certification renewal as a Validated Digital Advertising Assurance Provider (DAAP) through the Trustworthy Accountability Group’s (TAG) Cert...
Leer más

27 mar 2018

Comscore Seals Long-term Agreement as Exclusive Sales Currency for Lockwood Broadcast Group Station KAKE in Wichita

Comscore today announced a long-term agreement with Lockwood Broadcast Group, granting the company access to Comscore’s massive and passive television measurement services for its KAKE stati...
Leer más

26 mar 2018

Comscore Announces Board Changes

Comscore, Inc. (OTC: SCOR) announced today that Susan J. Riley, Chair of the Board of Comscore, has decided to step down from the Board, effective immediately. The Board expects to appoint a...
Leer más

26 mar 2018

Comscore Files 10-K for 2017 and Provides Business Update

March 26, 2018 – Comscore, Inc. (OTC: SCOR) announced today that it has filed its Annual Report on Form 10-K for the year ended December 31, 2017, which contains audited Consolidated Financi...
Leer más

23 mar 2018

Comscore to File 10-K and Hold Business Update Call on Monday, March 26

Comscore, Inc. (OTC: SCOR) today announced it expects to file its Annual Report on Form 10-K for the year ended December 31, 2017 with the Securities and Exchange Commission (the "SEC") toda...
Leer más

7 mar 2018

Data Science Firm Civis Analytics Extends Partnership with Comscore

Civis Analytics will continue to use Comscore viewership data to help its clients improve TV ad modeling and targeting capabilities
Leer más

7 mar 2018

Comscore Releases New ‘Global Digital Future in Focus’ Providing Snapshot of International Multi-Platform Consumption

Comscore, Inc. today published its 2018 international digital overview, titled ‘Global Digital Future in Focus’. This new report provides a snapshot of desktop, smartphone and tablet usage a...
Leer más

5 mar 2018

MRC Grants Comscore MMX Continued Accreditation

Comscore today announced the Media Rating Council (MRC) has continued its accreditation of MMX, the company’s flagship syndicated digital audience measurement service. The Media Met...
Leer más

1 mar 2018

Comscore releases snapshot of Online Retail Trends in Europe; Retail Category Reach Increases Year-on-Year during Q4 2017

Comscore, Inc. today published its online retail report, using multi-platform panel data from five European countries (France, Germany, Italy, Spain, and the UK), to highlight top line trend...
Leer más

20 feb 2018

Comscore Grows TV Measurement Footprint to More Than 69 Million TVs in Over 31 Million U.S. Homes

Comscore today announced it has grown its massive and passive television measurement footprint by more than 40 percent to include more than 69 million televisions in more than 31 million U.S...
Leer más

6 feb 2018

Comscore Launches New Audience Segments to Help Advertisers Reach Valuable OTT Viewers

Comscore today announced that it has expanded its Activation solution to incorporate console gaming and over-the-top (OTT) audience segments, including subscription video on demand (SVOD). T...
Leer más

23 ene 2018

Comscore Secures Expansion Agreement with Cordillera Communication

Comscore today announced an agreement with local broadcasting group Cordillera Communication, expanding its existing relationship to include local TV ratings for WLEX (NBC) in Lexington, Ky....
Leer más

16 ene 2018

Comscore Signs Expansion Agreement with Turner

Comscore today announced an agreement with Turner, expanding its existing relationship to include linear TV ratings measurement and Comscore’s Advanced Audiences™ segmentation. Turner alread...
Leer más

4 ene 2018

Sling TV Partners with Comscore to Offer First Ever Cross-Platform Addressable Advertising Measurement

Comscore today announced that it is partnering with Sling TV, the top skinny bundle provider by household penetration and viewing time*, to offer cross-platform addressable advertising measu...
Leer más

14 dic 2017

Comscore Introduces Plan Metrix Multi-Platform

Comscore today introduced Plan Metrix® Multi-Platform, a major advancement in Comscore’s psychographic digital media planning tool. Plan Metrix® Multi-Platform combines consumers’ desktop an...
Leer más