Comscore today announced an agreement with the Fox Networks Group (FNG) that expands its existing relationship to include linear TV ratings measurement and Comscore’s suite of Advanced Audie... Leer más
Comscore today announced that a growing number of regional and local advertising agencies are continuing to choose Comscore for their local TV currency, with 84 regional and local agencies s... Leer más
Comscore today announced that its Senior Vice President of Commercial Mike Perlman will present during the UBS 45th Annual Global Media and Communications Conference in New York City. Leer más
Latest MRC Approval Gives Comscore SIVT Accreditation Across All Key Digital Media Touchpoints Leer más
Comscore today reported holiday season U.S. retail e-commerce spending from desktop computers for Cyber Monday 2017 and the holiday weekend following Thanksgiving. Cyber Monday reached $3.36... Leer más
Comscore today reported U.S. desktop retail e-commerce spending for Thanksgiving Day and Black Friday 2017. Thanksgiving Day (November 23) saw a 22-percent gain to $1.57 billion in spending... Leer más
Comscore, Inc., today announced a partnership with leading political data provider L2 to integrate L2’s voter and commercial targeting information into Comscore’s television ratings measurem... Leer más
Comscore today announced that data science firm 0ptimus will comprehensively match Comscore’s television ratings and digital measurement with 0ptimus’ nationwide custom modeled audiences. Su... Leer más
Comscore today announced that it will be featured at the NYC Television Week conference during speaking events at the Sheraton Times Square New York Hotel. Leer más
Comscore today announced that Gregory A. Fink has joined Comscore as Executive Vice President, Finance, effective today, October 3, 2017. He will report to David Kay, who was appointed Inter... Leer más
Comscore and PlaceIQ today announced the launch of a joint solution, PlaceIQ PVR powered by Comscore, which measures lift in retail visits resulting from TV, mobile and desktop advertising.... Leer más
Comscore today announced the launch of major upgrades to Mobile Metrix and MMX Multi-Platform in Argentina and Mexico with the introduction of Audience Duplication, Cross Visiting and Reach/... Leer más
September 2017 positioned to reach $700 million milestone for the first time ever at North American Box Office Leer más
Comscore today announced the launch of Activation, a new product suite that helps advertisers, agencies and media companies efficiently reach the right audiences at the right time while ensu... Leer más
WRAL-TV and WRAZ-TV in Raleigh-Durham, NC Adopt Comscore’s Local Television Ratings. Leer más
Comscore today announced that it will be featured at the Campaign Tech Chicago digital campaign conference. Leer más
Comscore has released ratings information on consumer viewing activity in all Texas markets – including the massively-impacted Houston and Beaumont TV markets prior to, during and following... Leer más
Comscore, Inc. today published its 2017 international mobile report, titled ‘The Global Mobile Report’. This new study examines mobile audiences, content categories and apps that are changin... Leer más