Comscore, Inc. today published its 2017 international mobile report, ‘Mobile’s Hierarchy of Needs’. This new report traces the global evolution of smartphones and tablets to become the prima... Leer más
Comscore, a leading cross-platform measurement company, today announced it has been selected as the preferred vendor for audience measurement in Finland for the next two years. Leer más
Comscore, Inc. today published its 2017 U.S. Cross-Platform Future in Focus report. Available to the public as a complimentary download, the report provides a retrospective view of the major... Leer más
Comscore today announced that its Chief Research Officer Josh Chasin has been elected to the Advertising Research Foundation’s (The ARF) Board of Directors. In addition, Vice President of An... Leer más
Comscore today announced it has signed an expansion agreement with Sinclair Broadcast Group, adding WSBT (CBS) South Bend, Ind., KUQI (FOX) Corpus Christi, Texas and KHGI (ABC) and KFXL (FOX... Leer más
Comscore’s Carol Davidsen will be participating in a panel discussion at the American Associaton of Political Consultants (AAPC) 2017 Annual Pollie Awards and Conference. The panel, entitled... Leer más
Comscore today announced Comscore Connected Home, the first syndicated service to be based on the company’s proprietary Total Home Panel – a breakthrough research platform that measures cons... Leer más
Comscore today announced it has signed a local TV measurement agreement with WSLS, Roanoke, VA, owned by Graham Media Group. The signing marks a major milestone for Comscore, with WSLS being... Leer más
Comscore today announced the introduction of the reporting of new mobile video metrics for YouTube and its Partner Channels across its core audience measurement services. With 70 percent of... Leer más
Comscore, Inc. today announced the UK launch of Video Metrix® Multi-Platform providing a single, unduplicated measure of digital video consumption across smartphone, tablet and desktop devic... Leer más
Comscore today announced key milestones in the advancement of its holistic multi-platform advertising measurement offering, validated Campaign Essentials™ (vCE®). The enhancements include so... Leer más
Blasting News, one of the largest global social news publishers, today announced that they have selected Comscore validated Campaign Essentials™ (vCE®) to identify and remove fraudulent traf... Leer más
Comscore today announced that the company has been granted accreditation by the Media Rating Council (MRC) for its mobile viewable impressions and related viewability metrics for display and... Leer más
Comscore today reported Q4 2016 U.S. retail e-commerce spending from desktop computers and mobile devices. For Q4 2016, $109.3 billion was spent online, marking an 18-percent increase versus... Leer más
Comscore, Inc. (NASDAQ: SCOR) today received certification from ABC (Audit Bureau of Circulations) for its desktop display viewability measurement in validated Campaign Essentials™ (vCE®). T... Leer más
Comscore (NASDAQ: SCOR) today announced that Carol DiBattiste will join Comscore as General Counsel & Chief Privacy and People Officer on January 23, 2017. A recognized expert in legal, comp... Leer más
Comscore today announced it has signed a local TV measurement agreement with KUSI-TV in San Diego. One of the nation’s most-watched Independent local television stations, KUSI will now have... Leer más
Comscore (NASDAQ: SCOR) today reported holiday season U.S. retail e-commerce spending from desktop computers for the entire November-December 2016 holiday season. For the holiday season, $63... Leer más