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OTT and linear TV: Consumer behaviour insights and synergies for advertiser...

In this report we look at TV viewing behaviour in the UK and Germany, and assess how OTT and linear TV share the space on Connected TVs.

Sales holiday recap: the brands and content that came out on top

Odds are if you’ve turned on your TV, checked your email, or gone on social media in the past few weeks, you’ve seen brands advertising their sales and offers for Black Friday, Cyber Monday, and even...