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Lessons Learned: Maximizing Returns From Digital Marketing

As digital advertising continues to grow both in importance and sophistication, so does the need for guiding principles about how to get the most out of this medium. This presentation from the Associa...

Comscore Introduces Ad Metrix Social™ for Visibility into the Social Side o...

Comscore is excited to announce the introduction of Ad Metrix Social, a significant new product enhancement that provides unique detail and insight into the social side of display advertising. The ava...