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Comscore Releases October 2015 U.S. Desktop Online Video Rankings

Comscore, Inc. (NASDAQ: SCOR), a global media measurement and analytics company, today released data from the Comscore Video Metrix® service showing that 194.1 million Americans watched online content...

The Future of Mobile Measurement

Mobile has enabled marketers to do things they could never do before, such as understand motivations at the point at which they occur and reach remote audiences. In this session, Millward Brown Managi...