In our "Multi-Platform Gaming Trends in 2020" presentation, Chris Blakely and Paul Wright highlight esports and gaming consumption trends by exploring insights from the "Comscore State of Gaming" survey including esports interest and consumption responses, gaming consumption trends and device usage (console, PC, mobile), and how former heavy TV sports viewers are interacting with esports content broadcast on TV today.
This is a dynamic time for the esports and Gaming category, and it's now more important than ever for advertisers to understand the attitudes and behaviors of esports and gaming audiences. In our "Multi-Platform Gaming Trends in 2020" presentation, Chris Blakely and Paul Wright highlight esports and gaming consumption trends by exploring insights from the "Comscore State of Gaming" survey including esports interest and consumption responses, gaming consumption trends and device usage (console, PC, mobile), and how former heavy TV sports viewers are interacting with esports content broadcast on TV today.
Accédez à nos mises à jour sur l'évolution des comportements en ligne liée à la pandémie, ainsi que l'impact qui en résulte sur les industries de la publicité et des médias: comscore.com/fre/Insights/Coronavirus.
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