Last Exposure's Last Breath? Smart Lift Attribution Model Gives Ads The Bra...
Spotify Appeals Especially to Spanish Mobile Music Streaming Users
State of the Internet New Zealand
The presentation provides insights into recent trends in New Zealand, as well as Australia, and reveals the unique opportunities existing in these dynamic online markets.
As Power Shifts to Consumers, Get Ready for a Renaissance in Advertising
Staying Ahead of Invalid Traffic in Digital Audience Measurement
Top Smartphone OEMs in the U.S.
During the three months ending in May 2011, 76.8 million people in the U.S. owned smartphones. Among smartphone owners, Apple accounted for 26.6% of devices making Apple the top smartphone OEM (Origin...
Pre-Testing Ad Creative Pays for Itself
Top IM Markets Worldwide
Men and Women Respond Differently To Various Types of Creative Ad Elements
Social SEO – Facebook & Twitter Best Practices
DLD Women: The Connected Women
Share of Device Traffic in Argentina
Share of Device Traffic in Chile
Map Usage On Mobile Grew By 40 Percent In France
What the UK’s New MMM App Reporting Means for Mobile Measurement Everywhere
Share of Device Traffic in Brazil
The Mobile Nation in Canada: A First Look
10 Things You Might Not Have Known about Digital Traffic Worldwide