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Local TV Furniture Advertising: Advanced Targeting To Increase Store Traffi...

This presentation is a must see for local agency media planners and buyers, advertising researchers, and/or in-house Furniture advertisers and their marketing departments. Learn about how Comscore’s F...

Players vs Referees in the Digital Advertising World

Establishing a clear definition of roles between players and referees is central to the smooth, fair running of sporting contests. The presence of an impartial third party facilitates even treatment o...