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Staying Ahead of Invalid Traffic in Digital Audience Measurement

Since the dawn of the Internet, spam has been one of the most prevalent issues plaguing legitimate digital businesses. This persistent pest exists in a variety of very familiar forms, such as email, l...

Top IM Markets Worldwide

A look at the top markets for the Instant Messenger category in May 2011 showed that markets in Latin America and Asia accounted for a majority of the list. In terms of time spent on Instant Messenger...