Mais insights

Millennials Use More Apps, but Spend a Greater Share of Time on Top Apps

In the recently released 2016 U.S. Mobile App Report, we reported that Millennials concentrate more of their mobile app time within the Top 10 ranked apps in their cohort than older age groups do. In...

The Impact of Mobile on the Retail Category in Canada

How Canadian retailers should adjust their digital marketing strategies to best engage with their multi-devices consumers today?