Mais insights

ARF Audience Measurement 8.0: Changing How the World Sees Digital Advertisi...

One year after the engaging conversation at AM 7.0 about the rapidly evolving digital advertising ecosystem, questions still abound about the state of the market and its future. This presentation high...

MMX Multi-Platform: The Next Generation of Digital Audience Measurement

This presentation explores Comscore MMX® Multi-Platform and how this tool can help marketers, publishers and agencies to align their media planning efforts to account for today's multi-platform users.