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Introducing Comscore's Media Planner 2.0

The digital and cross-media planning process can be a frustrating one because it often requires significant manual data analysis, multiple spreadsheets, various data sources and inconsistent outcomes....

5 in 10 Top U.S. Mobile Devices Are Brew Feature Phones

Qualcomm recently commissioned Comscore to conduct a study on the U.S. mobile audience to gain insight into the penetration of the Brew feature phone platform in the mobile market today. The study fou...