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5 Principles of Comscore Total Video
As more and more content flows across screens, a new approach to video measurement is required to help businesses plan, measure and purchase media with a total view of this new platform-agnostic world...
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Understand Campaign Delivery Beyond Demographics with vCE Behavioral Segmen...
Viewability: The Evolution of Digital Advertising: From Direct Response to...
Internal Optimization – A Solid Path to External Monetization of Mobile Ope...
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Digital Analytix Focus: A Simplified User Interface for Actionable Business...
What the Comscore-Yahoo Partnership Means for vCE Clients
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Putting the Cross-Media Measurement Future into Focus: A Q&A with Manish Bh...
The Evolution of Digital Advertising
Camera Content Drives Surge Among Mobile-First Social Networks in the U.S...