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Comscore Plants 3 Millionth Tree as Part of “Trees for Knowledge” Program

Comscore is thrilled to announce that we recently planted our 3 millionth tree as part of our “Trees for Knowledge” panelist recruitment program. In partnership with the non-profit organization Trees...

Nearly 1 in 5 U.S. Smartphone Owners Booked Travel on their Device in Past...

During the three month period ending in February 2012, 51 percent of the smartphone audience accessed air and/or hotel content on their device, with 4 in every 5 mobile travelers accessing both air an...