More Insights

Apple iOS Accounts for Majority of Non-Computer Traffic in the US

In August 2011, the iOS platform accounted for more than half (58.5%) of the share of total non-computer Internet traffic measured through browser-based page views in the U.S, with the iPad’s dominanc...

Nearly 7 Percent of U.S. Digital Traffic Consumed Away from Computers

U.S. consumers are increasingly connecting to digital content via a variety of devices such as smartphones, tablets and other connected devices. In August 2011, the share of non-computer traffic for...