2025 State of Programmatic Report
Proximic by Comscore’s third annual State of Programmatic Report for 2025 reveals a digital advertising industry at a turning point. Read more
Summer Audience Guide
Spring Audience Guide
CES 2025 kicks off with Comscore
Comscore Data Divas at CES C Space
Consumers set up a blockbuster holiday season at the Box Office
Comscore and Snowflake: A Vehicle for Privacy Compliant and Frictionless Da...
Unlocking Potential at the Upfronts
Political TV Ad Exposure Targeting
New segments available exclusive to The Trade Desk users help political advertisers drive incremental reach over linear through digital channels including CTV.
Transforming Consumer Validation Into Campaign Success
Safely Navigating Election Advertising in 2022: A Q&A with L2 and Comscore
Your 2022 Guide to Privacy-Forward Programmatic Audience Targeting
Stay ahead of the game and learn how to compete in a cookie-free world by using Comscore Predictive Audiences guide to programmatic audience targeting. Explore high performing audience segments acros...
Can cookie-free audiences perform as well as cookie-based ones? Spoiler Ale...
Cookieless Audience Targeting Partnership Series
What happens to ad targeting if user tracking goes away?
Introducing Comscore Predictive Audiences