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What Would Don Draper Do In A Digital World

Today, as more advertising dollars shift to digital and the costs associated with advertising on this channel rise, the role of creative needs to be elevated to the forefront of the conversation. But...

Growth of Retail Categories in France

The number of unique visitors to retail sites in France has increased by 21% between November 2009 and November 2010. The fastest growing subcategory was Toys, followed by Department Stores and Jewelr...