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Passing the Torch to Serge Matta as Comscore’s Next CEO

Why Are Millennials So Mobile?

See Which Ads Won The Battle for Super Bowl Buzz

The Super Bowl is not only one of the biggest sporting events each year in the U.S. but is also one of the largest television events. The previous three Super Bowls had over 100 million viewers each !

Succeeding in a World of Viewable Impression Measurement & Audience Guaran...

The Multi-Platform Majority: How Mobile is Changing the Way We Experience t...

Giving Thanks to Our Panelists This Holiday Season

While we at Comscore are thankful for many things, I wanted to particularly extend our thanks to a group of folks responsible for helping Comscore provide value to so many others: our 2 million global...

Retailers Battle It Out on Social for Black Friday Supremacy

Four Digital Trends to Watch this Holiday Shopping Season

Crystal Ball: 5 Bold Predictions for the 2013 Holiday Season

Measuring What Matters in Social Media

Viewability + Audience: Why Digital Ad Growth Depends on the Link Between P...

Measuring What Matters in Social Media

Healthcare.gov: Traffic is Up Slightly, But Browsing and Enrollment is Down

Comscore Releases Top 50 U.S. Multi-Platform Properties for September 2013

Following Initial Fiasco, Healthcare.gov Website Conversions Jump as Traffi...

Five Strategies for Effectively Marketing to the Multi-Platform Majority

Marketing to the Multi-Platform Majority

Healthcare.gov Sees Massive Traffic Spike, Reaching 2.5 Million Americans o...