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The Clear, but Disparate Impact of Covid-19

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Now more than ever, marketers need to meet their customers where they are. Branded content and partnerships are an amazing way to do so, but it can be complicated to decide on the details.

Respecting Privacy in Online Measurement: Comscore's Vision

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The State of Social 2020 Fact Pack

As we have all heard time and time again, 2020 was a year of unprecedented events. As the status quo was disrupted, new trends, business models, and cultural movements broke through.

Brand Innovators' TV & Cross-Screen Measurement

Frameplay & Comscore offer Brand Lift in the Gaming Space

Introducing Comscore Predictive Audiences

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In-home Data Consumption Grew Largely Driven by COVID-19 Related Changes in...

Three Trends Rebooting TV Measurement

So Long, 2020: A Comscore Year in Review

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Online Retail Visits Up 22 Percent Year-Over-Year for Thanksgiving Week

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Local TV Shines As Viewers Seek Pandemic News