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Linda Abraham about global digital trends

The Promise and Challenge of Big Data

Real Time Data and Decision Making

Comscore has built its business on making sense of data. As its marketplace has grown, so has the typical data set sizes it has to deal with, along with customers demanding quicker insights to make fa...

Nearly 3 out of 4 Ad Campaigns Deliver Ads Adjacent to Brand Inappropriate...

European Engagement with News/Information Sites Ascends with Age

Comscore Supports Consumer Privacy Bill of Rights

I am honored to have been invited to the White House on February 23rd to attend the announcement of the Consumer Privacy Bill of Rights. This initiative is the culmination of years of work within the...

iPad Ownership Grows Among all U.S. Income Segments

Valtech branded event: Social Analytics

How to Optimize Search Marketing on Tablets vs. Smartphones

The Rise of the iPad

Exponential Tablet Adoption in 2011 Ushers in Era of Convergent Consumption

Understanding Creative Drivers of Online Video Engagement

2012 Canada Digital Future in Focus

More than Half of People that Access Social Networks on their Smartphone do...

Smartphones Surpass Feature Phones to Gain Traction Among ‘Early Majority’

Putting the Mobile Future in Focus – 5 Stories that Will Shape the Mobile a...

Smartphone Platform Wars Intensify as Android and Apple Take the Lead in Mo...

The State of Social Media