More Insights

So What if Only 1% of Facebook Fans 'Engage'?

The Synergy of User Generated and Professional Video Content

Android Captures Majority Share of US Smartphone Market

More than 104 million people in the U.S. owned smartphones during the three months ending in February 2012, up 14 percent versus November.

Optimizing News for Searchers, Search Engines & News Publishers

iPhone Users More Likely to Access Wi-Fi than Android Users in the US and U...

Changing How the World Sees Digital Advertising

To better understand issues associated with display ad delivery and validation, Comscore conducted a groundbreaking charter study with 12 of the world’s leading marketers. The eye-opening findings fro...

Linda Abraham about global digital trends

The Promise and Challenge of Big Data

Real Time Data and Decision Making

Nearly 3 out of 4 Ad Campaigns Deliver Ads Adjacent to Brand Inappropriate...

European Engagement with News/Information Sites Ascends with Age

Comscore Supports Consumer Privacy Bill of Rights

iPad Ownership Grows Among all U.S. Income Segments

Valtech branded event: Social Analytics

How to Optimize Search Marketing on Tablets vs. Smartphones

The Rise of the iPad

Exponential Tablet Adoption in 2011 Ushers in Era of Convergent Consumption

Understanding Creative Drivers of Online Video Engagement