More Insights

UKOM Insights - Online Gambling

With the World Cup kicking off last week, online gambling sites have geared up for a busy month. UKOM approved Comscore data shows that the online gambling category attracted 45% of all UK online adul...

The Seasonality of Sports Explored Through Digital Audience Ratings

Not surprisingly, we see that Sports as a digital content category has some of the most pronounced seasonality effects, and this is especially true for the individual professional sports league proper...