More Insights

Gender Equality Measurement in Digital Planning

Washington, D.C. Welcomes Back Pre-Season Football

Programmatic Decoded: What is Contextual Targeting? How has it evolved and...

Our Programmatic Decoded blog series breaks down key topics in the programmatic advertising industry so you can stay in the know.

MLB Baseball Tops NFL Pre-Season in Philadelphia, PA

Unwrap the Holiday Segment Guide - Your Essential Ad Targeting Resource for...

Women’s World Cup Tops Rankings in Seattle, WA

The FIFA Women’s World Cup match on KCPQ (FOX) between the United States and Netherlands took the number one position amongst broadcast series this week, with the telecast earning an average live hous...

Young Women Emerge as Fastest-Growing Sports Audience

Introducing Show-Level Streaming Audiences, the Newest Addition to Proximic...

Local News Engages Audiences in St. Louis, MO

Our Commitment to Responsible Media

Comscore Markets® - Interactive Map

The benefits of impressions-based buying

MLB All-Star Weekend Shines in San Francisco - San Jose, CA

Barbenheimer and Redefining Movie Marketing Strategies

Transforming Consumer Validation Into Campaign Success

Wimbledon 2023: Alcaraz wins to usher in a new era with social media a key...

OTT & CTV Quick Guide: Key insights every advertiser should know on the imp...

Game On! How to Unlock the Potential of Fall Sports Viewership