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Magid Abraham talks about advertising trends in web and mobile

Magid Abraham, CEO and Co-Founder of Comscore, discusses advertising trends in both web and mobile on Bloomberg Television’s “Bloomberg Surveillance.”

Comscore Welcomes Starcom MediaVest Group and Zenith Optimedia as Preferred...

We are extremely pleased to announce that Starcom MediaVest Group and ZenithOptimedia have committed to validated Campaign Essentials (vCE) for digital campaign ratings. Both advertising agencies have...