Staying Ahead of Invalid Traffic in Digital Audience Measurement
Top Smartphone OEMs in the U.S.
Pre-Testing Ad Creative Pays for Itself
A four year case study conducted from 2006 to 2009 shows how systematic creative pre-testing drives better advertising results and lowers upfront development costs. The illustration below shows that o...
Top IM Markets Worldwide
Men and Women Respond Differently To Various Types of Creative Ad Elements
Social SEO – Facebook & Twitter Best Practices
Optimizing your social presence for search is important, right? That is certainly what we've all been told for some time, but determining why it's important and deciding where to focus can be challeng...
DLD Women: The Connected Women
Share of Device Traffic in Argentina
Share of Device Traffic in Chile
Map Usage On Mobile Grew By 40 Percent In France
What the UK’s New MMM App Reporting Means for Mobile Measurement Everywhere
Share of Device Traffic in Brazil
The Mobile Nation in Canada: A First Look
10 Things You Might Not Have Known about Digital Traffic Worldwide
Social SEO: How to Optimize your Social Presence for Search
Yandex: From Russia with Love
iPhone and Android Traffic by Connection Type
Text Messaging Usage Among Total Mobile Audience in EU5