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validated Campaign Essentials Germany

This presentation on validated Campaign Essentials (vCE) was delivered at the official launch of vCE in Germany by Mike Read, Kirby Winfield and Peter Bernschneider. In addition to digital trends in E...

UK Males Far More Engaged with Online Videos

21.9 million UK internet users were exposed to a video ad stream and 33.3 million UK internet users watched a content video in January 2012. A demographic analysis revealed that males were far more en...