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How to Optimize Search Marketing on Tablets vs. Smartphones

Having attended myriad web conferences over the years, I’ve heard most every prediction you can imagine. Some were a bit misguided (“Portals are the future direction of the Web!”) and others were spot...

Understanding Creative Drivers of Online Video Engagement

Comscore and AOL have partnered on original research for advertisers and publishers seeking best practices for developing content that will resonate with their target audience. Comscore and AOL prese...