Mais insights

The CTV Opportunity in the UK

The growing number of TV sets connected to the internet (also referred to as CTVs) is translating into more content and experiences for consumers, and more opportunities for advertisers to engage with...

In-home Data Consumption Grew Largely Driven by COVID-19 Related Changes in...

One of the most notable COVID-19 related changes that we witnessed in 2020 was that of families spending more time at home. In March 2020, as COVID-19 cases spiked around the country, schools and offi...