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Social Media Delivers Valuable Exposure for Presidential Campaigns

Despite its Declining Importance for Many Display Campaigns, the Click Rema...

Comscore Introduces Mobile Metrix 2.0: The Next Generation of Mobile Behavi...

Today Comscore is excited to announce the U.S. launch of Mobile Metrix 2.0, the next generation of mobile audience measurement. Mobile Metrix 2.0 provides mission critical insights into the behavior o...

Digital Advertising Develops Presidential Candidate Brands and Engages Vote...

Web TV Shows Promise, But Lack of Paid Search Strategy is Puzzling

Comscore Plants 3 Millionth Tree as Part of “Trees for Knowledge” Program

Comscore is thrilled to announce that we recently planted our 3 millionth tree as part of our “Trees for Knowledge” panelist recruitment program. In partnership with the non-profit organization Trees...

Panel Participation Yields Digital Insights

So What if Only 1% of Facebook Fans 'Engage'?

Optimizing News for Searchers, Search Engines & News Publishers

Comscore Supports Consumer Privacy Bill of Rights

How to Optimize Search Marketing on Tablets vs. Smartphones

Putting the Mobile Future in Focus – 5 Stories that Will Shape the Mobile a...

The Advent of the Computer

Putting the Digital Future in Focus – 5 Stories that Will Shape the U.S. Di...

How the Next Generation Consumes Online Health

Extreme Couponing: Searching for the Deals

For Whom Does Gold Glitter?

The Chicago FireStarter Venture Capital Fund