More Insights

State of the Internet in the U.S. Q2 2012

iPhone 5 Reaches Same Level of Online Sales in First 3 Days that iPhone 4S...

iPhone 5 Release Drives More than 6 Million Searches on Day of Announcement

The iPhone 5 announcement caused a flurry of online search activity as Apple once again proved its expertise in pulling off product launches recognized in the mainstream. On September 12, 3 million pe...

From Data to Action – Best Practices for Validating and Optimizing Your Dig...

Comscore and 1871 Announce Partnership to Help Accelerate Chicago Area Star...

Value Claims Improve Advertising Effectiveness in Recessionary Times

In today’s uncertain economic environment with the lingering effects of the recession, advertisers and agencies are working harder than ever to employ effective advertising approaches. One consistent...

PrivacyChoice Awards Comscore’s ScorecardResearch Highest Possible Rating

Feature Phones Remain Popular As 'Starter Phones'

LTE Adoption Grows Nearly Tenfold in Past Year

What’s Next for the iPhone?

What's Next for the iPhone?

The Future of Social Media

Search: Which Country Takes the Gold Medal?

Olympic Frenzy Fuels Search Activity Throughout the Games

How Multi-Screen Consumers Are Changing Media Dynamics

Why Groupon and LivingSocial are Flexing their M-Commerce Muscle

Improving the Online Customer Shopping Experience

Romney’s Online Advertising Ramps Up as Obama Ads Tick Down in July