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The Varying Impact of Ad Frequency in the Digital Environment

Last week at the annual ARF Re:Think conference in New York, Hernan Lopez, President of .Fox Networks, and I presented an analysis of four ad campaigns run on the .Fox Network in the U.K that were eva...

The Power of Plan Metrix: Using Plan Metrix and Comscore Data for Powerful...

During this webinar, Comscore’s Product Specialist, John Triggs, shows you how to conduct powerful audience analyses with data that connects consumer’s attitudes and lifestyle with their online behavi...