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How Advanced Currencies are Moving the Industry Beyond Age/Gender Demos

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Smartphone Apps Are Now 50% of All U.S. Digital Media Time Spent

Another major digital media milestone was reached this July. Smartphone apps, which have been playing an increasingly important role in consumers’ digital lives over the past several years, now accoun...

Charting the Mobile Music Consumer

Local TV Furniture Advertising: Advanced Targeting To Increase Store Traffi...

Pokémon GO Captures 55 Million Mobile Users in July, Ranking 13th Among All...

Unless you’ve been living under a Poké Ball the last several weeks, you’ve undoubtedly heard of the new app-based game and overnight sensation Pokémon GO. As one of the first location-based augmented...

The Data-Based Election Webinar: Shaping Campaigns with TV Audience Insight...

Millennials going mobile

Coupon Category

Reaching New TV Show Viewers with Precision

Comscore Plan Metrix, Now with Mobile Data!

Premium Publishers Drive Much Higher Brand Lift, Particularly Mid-Funnel

The Halo Effect: How Advertising on Premium Publishers Drives Higher Ad Eff...

Targeting Casino-Goers

Comscore in Journal of Advertising Research on How Marketers Can Minimize L...

The State of Mobile News Audiences in 3 Charts

Real Estate Trends Online

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