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Digital advertising may be top media category in 2016: Report

Gian Fulgoni, Executive Chairman & Co-Founder of Comscore, discusses mobile advertising and the role Facebook plays in the digital ad space on CNBC Exclusive.

Are Smartphones the Swiss Army Knife of the Millennial Generation

By now everyone is aware how smartphones have ushered in a new digital age of mobile technology. Online engagement on mobile devices surpassed desktop in 2013, and the majority of our digital media co...