More Insights

Comscore Enhances Online Video Measurement to Better Align with TV

Fútbol Fever - Latin Americans’ World Cup Excitement Plays out on FIFA.com

Comscore Acquires the Products Division of Nexius

Today, Comscore announced the acquisition of the products division of mobile network analytics provider Nexius, Inc., called the Xplore product suite. I want to offer a few thoughts on why we are so...

World Cup Kick Off Drives Millions to FIFA.com

Americans Get “Smart”: iPhone, Android and the Accelerating Adoption of Sma...

FIFA.com Traffic Builds in Anticipation of 2010 World Cup

Well, the 2010 World Cup is finally upon us as people across the globe eagerly anticipate the kick-off for the opening games. And while excitement will soon reach a fever pitch, the anticipation has c...

Changes in the Search Landscape and How They Impact Search Measurement

What History Tells Us About Facebook’s Potential as a Search Engine

Comscore Announces Media Metrix 360 Measurement Platform Now Open + New Pr...

GRPs For Digital Marketers

Why Sun Chips’ Biodegradable Ad Campaign is Likely to Boost Sales

Don’t Just Tell Me, Entertain Me! - Transmedia in Advertising

The Resurgence in the U.S. Online Auto Insurance Industry

A Look Back at the Digital Year in Canada

Four Times Zero Is Still Zero

Unified Digital Measurement™: Not Just Another Pretty (Hybrid) Face

Comscore Debuts Video Measurement in Asia-Pac

The Varying Impact of Ad Frequency in the Digital Environment