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2013 Digital Future in Focus Series

Digital Analytics: A Thirty Year Retrospective

The Evolution of Digital Advertising: From Direct Response to Branding

Comscore Chairman and Co-Founder Gian Fulgoni uses Comscore’s decade of proprietary data measuring consumer behavior to show important lessons learned about how to best use the online channel.

There's a $20 Billion Pot of Gold at the End of the Mobile Advertising Rain...

State of the U.S. Online Retail Economy Q2 2013

What's The 'Open Rate' Of Your Social Content?

Your fans and followers have opted in to your brand’s communications, much like a social mailing list. But this mailing list is hard to reach, and many messages don’t make it through the "spam" filter...

Get Mobile - Now!

Kellogg’s Boosts Digital ROI to 6X with Real-Time Targeting

Comscore Online Ad Delivery Findings Featured in the Journal of Advertising...

8 in 10 Turkish Internet Users Visit Sports Sites

Viewability Benchmarks Show Many Ads Are Not In-View but Rates Vary by Publ...

Just-Eat Group Extends UK Reach by 14% When Accounting for Mobile

ARF Audience Measurement 8.0: Changing How the World Sees Digital Advertisi...

Oppenheimer Consumer Conference 2013

MMX Multi-Platform: The Next Generation of Digital Audience Measurement

Comscore Power Half-Hour: Multi-Platform Measurement in a Brave New Digital...

New study finds that two-thirds of consumers who interacted with a Mobile R...

New study finds that the IAB's Mobile Rising Star ad formats are more likel...